Category: Shoot Boards
-
Intel Series pt 2: “Cliff”
Just a quick post today – I’ve got quite the backlog of great boards waiting to go up but I have been too busy to make posts! So I’m just going to kind of rush through the rest of the “Intel” series- after all, I did them all in one day (practically) and no…
-
Intel Series pt 1: “Plunge” featuring the Peak fitness watch
Another great spot I storyboarded for my clients at Slim Pictures. These is an Intel commercial but focused on their integration with the latest offerings in computing wearables- called out in this case as the Peak fitness watch. In this spot we chase our Heroine through a densely wooded northern California forest- tracking, panning, pushing…
-
Nissan Rogue “Launch” Storyboards
How many storyboard frames do you need for a 30 second commercial? It’s an interesting question. Sometimes you just need a handful of “pitch boards”, to sell the idea along, so maybe 5-8 frames in that case. Sometimes you are drawing “shoot boards” which are critically important to be as clear and explanatory as possible,…
-
Nutella – Spread the Happy
Here’s a fun quick one! I boarded out this spot for my great clients at Brand New School– they do great work and are always involved in fun, whimsical, creative projects. Nutella was no exception. The concept was clear and well developed- and they had great designers on the project, so I was able to…
-
Apple Commercial – “Better Starts Here”
So! Another cool Apple commercial under my belt. I really like doing these editorial-style commercials (the juxtaposition of the shots lead the viewer to form deeper associations even with seemingly unrelated visuals) and my good clients at Slim Pictures know the secret to booking ol’ Maxi: advance notice! Most clients seem to be booking more…
-
Gillette Venus 2015
I consider myself fortunate to have the pleasure of regularly working with very talented directors who appreciate my passion for good storyboards. And so it is that I can look forward to, every year, working with director Katja Brauer on her latest Gillette Venus spot- you see, in Germany, they have the German version of…
-
Clorox to the Rescue
Earlier this year I had the pleasure of doing a BUNCH of shoot boards for my clients at 29 Black on their Clorox spots, among other things. Four spots in total, and they are pretty simple, so not much explanation needed, but they all go along with the theme of “Your house gets messy and…
-
Corona “New Can” Storyboards
This is one of my favorite recent projects- a great concept, flawless execution, and I got to have a lot of creative input. The concept is really simple- a Corona can is situated in a dreamlike beach scene, and transforms into a palm tree, and from that palm tree sprouts another palm tree and between…
-
Payless “Parkour” Storyboards
Seems like everyone’s always rushing around, late for something. Hurry up! Finish faster! Boy, I hear a lot of that. Just kidding, nobody’s faster than ol’ Maxi. That’s why I was called to do this spot. They needed shoot boards ASAY (As Soon As Yesterday) and … well… frankly, we did this project so quickly,…
-
Glade Storyboards
Just a quick one today- I can only take partial credit anyway, since I was mopping up for another artist who started the project but was not available to finish it. Really though, they should have just called me in the first place! Maybe they needed a slower artist, to, I dunno, take his time…
-
Olay “Red Carpet”
Another fun awards-season spot. Seems like I had a bunch this year. This was a fun concept- highly stylized shots of woman’s night preparing to walk the red carpet- shot in reverse- so we reveal the secret to her glamorous beauty- Olay Regenerist face cream! This spot was highly developed by the director, a very…
-
“A Day in the Life” Storyboards
Here’s another one of my famous dancing storyboards. I don’t quite know how I always seem to be drawing choreographed dances. Ironically, I’m a terrible dancer. Oh well. These storyboards are for a kinda companion marketed synergistic branding tie-in cross promotional effort between E! channel and Degree (the antiperspirant), starring that Famous Choreographer you recognize…