Category: Campy
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Rough Sketch vs. Final
A quick one today! I just noticed that this updated version of wordpress has this fun option of interactive image sliders- so that you can compare A/B images and appreciate the differences and similarities! I have below an excerpt from a project a few years back- again, depicting a family enjoying nearly being “there” with…
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Lineage: Red Knights! Storyboards
A couple years ago, I had a great time working on a series of spots for a very popular (in Korea) game called Lineage. The anthem spot was about a minute long and had lots of action and fun characters, and it’s the subject of this post. The story goes- we find our hero protagonist…
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Ingenuity – Quick Simple Color
This is a quick job that needed 3 spots boarded, with COLOR, in half a day! Of course, I’m used to needing to draw quickly, but color usually really slows things down. Of course, being a great storyboard artist is all about adapting and turning weaknesses into strengths, and of course, being the total zen…
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AT&T “Market Mishap” Storyboards!
A while back, I got called in to my good clients at DirecTV (now AT&T) to work on a spot for their Adworks campaign- a commercial about commercials! How funny! But really, it makes sense to make sure your advertising dollars aren’t going to waste, right? That’s why you hire ‘Ol Maxy, right? and then…
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Pine Sol Storyboards – “Powerful Clean, Lemony Fresh”
Here’s a fun spot I worked on earlier this year for my great clients at Mirada. It’s a charming commercial fo r lemon-scent Pine Sol, and to provide a brief backstory: the agency had “tested” a wacky concept of small soldiers and ballerinas chanting “powerful clean” and “lemony fresh” as they jumped into a Pine…
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Birchbox: Better Way
We live in a pretty fascinating time- one needn’t even leave their home to shop for the rarified necessities! The selection available to us online is infinite, and it’s up to operators like Birchbox to curate the best of the best and bring it to our doorsteps. Meanwhile, the “old guard,” if you will, are…
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Ugg Boots – Storyboards
When you see a snowy holiday commercial nowadays, bear in mind that it’s probably produced during the Summer season in Los Angeles, where it never snows. That’s certainly the case with these two spots I storyboarded. This commercial campaign was produced by Timber, a great company and I love working with these guys, primarily because…
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A Million Ways to Die in the West / Lizard Lick Towing
Here’s a quick fun one- my clients needed shoot boards for a promo synergistically tying in the Tru TV series “Iguana Lick Towing” with Universal Pictures release “A Million Ways to Die in the West.” It’s like two commercials in one- hey, at least it’s efficient! Nothing particularly remarkable about this job, other than the…
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Airborne “Everyday”
Everybody needs to take Airborne Everyday vitamins everyday, everybody knows that. Why, no, I’m not a doctor. I just draw them in commercials. Medical advice aside, this was a pretty simple and fun spot to work on. Brought a little bit of color to the project with the vitamin “snow” effect, which seemed to work…
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“Bleach This” Storyboards
Just a quick one this week. These boards were done over at BNS (they keep me pretty busy!) as part of a competitive pitch… and they were awarded the job! Always nice to hear. And since the boards were very tight and concise, no further revisions were needed, and the went straight into production. BNS…
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Reeses Puffs Breakfast Cereal Storyboards
We see our young hero approach his ultramodern kitchen and select his breakfast of choice- Reeses, of course. It’s the only cereal replete with musical talent. Each little particle of puffed wheat is a symphony in the crunching. That’s clear. But what you may not realize is no force on earth can contain said symphony…
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Visa “Nuts-ish”
It’s what happens when you get a new Visa card. You go a little “nuts-ish”. You’ve got all this newfound spending power, and your imagination goes kinda nuts, to the point that your living room is transformed into a playden of impulse purchases. You’re camping in the woods with your buddy, backpacking in the Himalayas…