Category: Family

  • Rough Sketch vs. Final

    Rough Sketch vs. Final

    A quick one today! I just noticed that this updated version of wordpress has this fun option of interactive image sliders- so that you can compare A/B images and appreciate the differences and similarities! I have below an excerpt from a project a few years back- again, depicting a family enjoying nearly being “there” with…

  • Business is Personal

    Business is Personal

    It’s been nearly two years since I’ve updated this blog, and it’s been a hell of a ride; and continues to be so, as there’s currently the COVID-19 pandemic getting some serious traction in LA (and thus the entertainment industry), forcing some major (hopefully temporary) shifts in what constitutes business as usual for myself and…

  • Talk, Read, Sing! First Five California – Storyboards

    Talk, Read, Sing! First Five California – Storyboards

    Here’s a very fun project I did a while back, that I’m excited to share- storyboards for the First 5 California “Brainy Birds” commercial, which was part of their Talk, Read, Sing! campaign.  Basically: talk, read, and sing to your kids, and watch their little brains grow!  What a fun message.  And I can attest…

  • AT&T “Market Mishap” Storyboards!

    AT&T “Market Mishap” Storyboards!

    A while back, I got called in to my good clients at DirecTV (now AT&T) to work on a spot for their Adworks campaign- a commercial about commercials! How funny!  But really, it makes sense to make sure your advertising dollars aren’t going to waste, right?  That’s why you hire ‘Ol Maxy, right? and then…

  • Love, Depicted

    Love, Depicted

    I’ll leave out the specifics on what product/company these frames were advertising for; suffice to say, it was a collection of short spots of families and loved ones reflecting on the nature of their relationships (with some product placement tastefully featured in the periphery).  Rather, Let’s consider these boards an example of how I really…

  • BATES MOTEL | Promo Pitch Boards

    BATES MOTEL | Promo Pitch Boards

    So here’s a riddle:  When are you HAPPY that your favorite binge-able show finally is finally axed?  WHEN IT MEANS YOU CAN FINALLY POST your storyboards for the promos!!!  I’ve been dying to show these off for a while now.  Of course, these were just pitches for promos, and as far as I can tell,…

  • Nutella “Spread the Happiness” Storyboards

    Nutella “Spread the Happiness” Storyboards

    Woohoo! In addition to the previous Nutella spot, I happened to do the boards for the most recent follow up- “Spread the Happiness!”  Once again produced by my great clients at Brand New School. They are playing this spot a LOT on TV right now- which is great, since it rocks!  It’s fun, it’s pop, it’s…

  • “Date Night” Storyboards

    “Date Night” Storyboards

    Here’s a quick sweet little project I boarded a while back – one of those synergistic multi-product subtle mega-mercials masquerading as a network PSA – tips for a fun “date night!” Here, a couple starts out there morning routine as usual- but then in a moment of whimsy, it strikes them to spice things up…

  • Angels Baseball – Storyboards

    Angels Baseball – Storyboards

      Here’s a quick one today- sometimes I get contacted at the last minute to quickly sketch up a concept for a pitch, and it’s just a handful of frames to run by a client, and see what might stick.  That was the case for this project- and I don’t know enough of the context…

  • Nissan Rogue “Launch” Storyboards

    Nissan Rogue “Launch” Storyboards

    How many storyboard frames do you need for a 30 second commercial?  It’s an interesting question.  Sometimes you just need a handful of “pitch boards”, to sell the idea along, so maybe 5-8 frames in that case.  Sometimes you are drawing “shoot boards” which are critically important to be as clear and explanatory as possible,…

  • Nutella – Spread the Happy

    Nutella – Spread the Happy

    Here’s a fun quick one!  I boarded out this spot for my great clients at Brand New School– they do great work and are always involved in fun, whimsical, creative projects.  Nutella was no exception.  The concept was clear and well developed- and they had great designers on the project, so I was able to…

  • Clorox to the Rescue

    Clorox to the Rescue

    Earlier this year I had the pleasure of doing a BUNCH of shoot boards for my clients at 29 Black on their Clorox spots, among other things.  Four spots in total, and they are pretty simple, so not much explanation needed, but they all go along with the theme of “Your house gets messy and…