Here’s a quick sweet little project I boarded a while back – one of those synergistic multi-product subtle mega-mercials masquerading as a network PSA – tips for a fun “date night!”
Here, a couple starts out there morning routine as usual- but then in a moment of whimsy, it strikes them to spice things up a bit and go on an impromptu date night! All with the help the Hallmark Channel’s suggestion of a “Date Night” jar of fun date activities, and of course, great products from Proctor and Gamble, like Crest toothpaste and Pantene hair spray.
They dress their best, pick from the date night jar, and the winner is: ‘Rent a Convertible and Buzz up the Coast for some Seafood!’ Sounds like fun! Here’s the boards:
What I like most about these boards is the great way I pulled off a natural depiction of the “everyday couple.” The first couple frames of the pair brushing their teeth, being casual/typical/routine, and then simultaneously coming to the same notion- “are you thinking what I’m thinking?” Blowdrying their hair, picking out clothes, checking their makeup- it’s really important to be able to convincingly draw the normal, everyday stuff, and making it appealing, and I was lucky to have this practice.
I don’t know if they ever did make this commercial, so I don’t have the final vid to show you either way, but no biggie, it’s all about the boards anyway! See you next time!
-Max
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