Author: maxforward
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Celebrity Apprentice / Walgreens Storyboards
Invariably, a career in commercial storyboarding will eventually involve drawing celebrities endorsing products. Sometimes the celebrities not only endorse products, but also the retailers that the products are sold in, and even the charities that benefit from the sales of the products, and ultimately the show that features the celebrities that compete to benefit the…
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Kingsford Charcoal “Mother’s Day”
This week’s storyboard is from a Kingsford Charcoal commercial, aired around Mother’s Day in 2012. It’s a humorous yet touching interaction between father and son as they discuss the merits of going the extra mile for Mom… vs slappin’ some meat on the grill and eating like Real Men. Luckily, Mom’s down for steak too.…
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Sport Chek “Determination”
Here’s a spot I worked on earlier this year- A Sport Chek commercial starring NHL player Sidney Crosby. The premise is very straightforward- many slow motion shots of Sidney training hard in the gym, with the speed ramping up and building in intensity, and abruptly ending with tagline and logo lockup. I like working on…
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Qatar Foundation – Pitch
Behold, another set of pitch boards for a commercial that wasn’t awarded. You might be thinking, “Wow, you had a bit of a losing streak, huh?” Actually I pull these samples arbitrarily from past work as it “ripens” for posting, so there really was no streak per se, but I think it’s also a learning…
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VALSPAR Pitch
Here’s a sequence I boarded for a Valspar paint commercial, which we pitched, but alas, did not get. What a shame, because I had a lot of good ideas and was able to clearly spell them out in my ‘animation’ here. I dare say most other storyboard animatics don’t get quite to the level that…
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“Daddy, where does the internet come from?”
So, a while ago, I worked with a company that will remain nameless, to produce boards for a competitive pitch for a commercial for a cable company that shall remain nameless. Why all the namelessness? Well, in the end, we lost the pitch to a company that shall remain nameless. So all the hard work…
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Beachy Breezy boards for Gillette
It’s late and I drank too much coffee- might as well post some storyboards! Right? So here we go: A few months back I had the pleasure of working on a Gillette spot for their 3 Venus Summer Goddess Embrace line of razors- I’m sure there’s a distinct shaving advantage for each one, but, being…
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Sparkling Ice
So if you’re in LA, you’ve probably noticed these Sparkling Ice billboards going up everywhere- I know I see three of them when I commute to the west side. You might have also seen their TV spot as well! Well, I storyboarded it. First, take a look at the video, and then I’ll discuss. http://www.youtube.com/watch?v=gaUYJSjNTvg…
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Hotwire!
So, I’ve had to hold this one back for a while, but now I’m able to talk a little bit about the artwork I’ve been doing for the past few years on this Hotwire campaign. I’m not going to go into too much detail- other than to say this a rare scenario where I worked…
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Time for a little Storyboarding Q&A!
Recently, I received some questions from a young up-and-comer in the industry, asking for some specifics on how I got started and looking for tips on getting noticed by clients. Instead of just replying directly, I’ve decided to share the responses in a fresh new post here, so that others may benefit from my blabbermouthing…
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There’s a new player in town… introducing Shotbox
UPDATE 3/25/2015 – Sorry to pass along some news: Shotbox.se has shut down, and so this post is basically moot. Shotbox used an online subscription model, and had promising but limited applicabilities as far as producing presentation-style storyboards. For their part, on their website at least, they say they don’t have the time or money…