Here’s a quick one- a storyboard for a competitive pitch for an AT&T spot. ย The idea is, everyone in the family has their own phone, and we see them coming together into a kind of “collage” that shows their connectedness- with a silly theme. ย We didn’t get the job, but the boards are cool. ย Enjoy!
I’ve done like 10 projects like this- I call them “iPhone commercials”. ย Not because they are advertising the iPhone specifically, but because the iPhones invariably feature so prominently, it just registers to the viewer as another iPhone commercial. ย This is actually an AT&T commercial, and the client suggested that iPhones would be used, and so that’s what I drew. ย I eventually saw the final commercial (produced by another company) and noted that they used a variety of phone models. ย Oh well. ย And if you’re curious, here’s that final commercial– but I didn’t work on it.
