Face it. ย You gotta work out, and you gotta look good doing it. ย Reebok’s got you covered- as evidenced by this fun spot I did a while back.
It’s beautifully shot (and storyboarded) and since it’s visually driven, it’s my favorite type of commercial. ย These aren’t shoot boards, so it doesn’t match the final spot exactly, but they door capture the concept very well. ย It’s speaks for itself and looks great, so lets check it out! ย Here’s the boards:
The challenge with this spot was there wasn’t a full day to spend on it, so I had to kind of keep things loose, but it was also important to get a close approximation of a cinematic feel- and I think it worked out great! ย Here’s the final spot!
Fun, fit and fashionable. ย See you next time!
Thanks,
Max
2 responses to “Storyboards for Reebok Cardio Ultra”
Hey Max, I’ve been admiring your work in silence for months now, you have made want to do this for a living. Any tips on getting started? Should I look for sample TV commercial scripts online so I can build a portfolio?
Hi Rommel, thanks for this comment. Glad you find this blog helpful! This is a great question- let me think about it a bit and maybe I’ll make a post soon about this topic specifically. Stay tuned.